Google
MOST ADMIRED
Top 50 rank: 2
Rank in Internet Services and Retailing: 1
(Previous rank: 1)
Overall score: 7.74
Ticker: GOOG
Why it's admired:
For Google, 2011
proved a period of transition. Eric Schmidt passed the CEO reins onto
co-founder Larry Page in April, who not long after essentially
streamlined the company into six major product areas, including search,
social, mobile, and ads.
Google made several acquisitions,
spending $12.5 billion for Motorola Mobility and $125 million for Zagat,
among others. Consumer-facing services like Gmail, YouTube, and Google
Reader saw significant updates, and the company finally unveiled its
social network, Google+. Android also continued to dominate. According
to Andy Rubin, SVP of mobile, 700,000 Android devices are now activated
every day.